October 22, 2018
Tips 4 Gamers
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Supercell and NYU Game Center Join Pixar in Presenting Mini-Keynotes as part of the Reintroduced Vision Track at the 2018 Game Developers Conference in SF this March

San Francisco – January 4, 2018 – The 2018 Game Developers Conference, the world’s largest and longest-running event serving professionals dedicated to the art and science of making games, will welcome Supercell CEO Ilkka Paananen and NYU Game Center Director Frank Lantz to speak as part of the conference’s reintroduced Vision Track, a series of mini-keynotes designed to provoke and inspire GDC attendees.

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Paananen’s talk, titled The Cell Structure: How Supercell Turned the Traditional Org-Chart Upside Down, will focus on building a company culture that lets developers run teams independently by placing people at the heart of the company. This rare talk from the leader behind games such as Clash of ClansHay DayBoom Beach and Clash Royale – which collectively have more than 100 million daily players – explains how transferring vision to individual teams has paid dividends for the company.

Lantz’s talk, This is Your Brain on Games, allows the creator of cheeky ‘clicker game’ hit Universal Paperclips and long-time game designer, scholar and provocateur to discuss what it would look like for games to improve humanity’s overall ability to understand, explain and predict the world. His thought-provoking talk will look at concrete examples from specific games and extrapolate to a broad vision of how games might have the capacity to increase our collective intelligence.

Supercell and the NYU Game Center join Pixar’s Pol Jeremias-Vila and David G Yu, who are giving a Vision Track talk titled How Real-Time Graphics Help Pixar Make Feature Films.

“Ilkka Paananen and Frank Lantz bring two incredibly unique perspectives on the games industry to GDC, with Ilkka being CEO of one of the most wildly successful game companies ever, and Frank having more than 20 years of game design and 12 years of teaching experience, shaping the minds of the next generation of developers” said Katie Stern, General Manager of the Game Developers Conference. “We’re delighted to welcome them to an expanded program for GDC 2018.”
As a whole, GDC’s new Vision Track will feature opportunities to learn from companies or individuals outside of the game space who are doing amazing work that feeds back into game innovation – as well as talks from leaders in video games that will give attendees vital ideas about how to take their work forward in the next year.
Vision Track talks are part of GDC 2018, taking place March 19-23 at San Francisco’s Moscone Centerand are accessible to all attendees with a GDC Conference or All Access Pass. To learn more about GDC 2018, including how to attend, follow @Official_GDC or visit: http://www.gdconf.com/

About the UBM Game Network
A core provider of essential information to the professional game and VR/AR industries, the UBM Game Network drives community and business partnerships through market-defining content. Its award-winning lineup of events and digital products and services include the Game Developers Conference®, the Virtual Reality Developers Conference, Gamasutra.com, GameCareerGuide.com, GDC Play, the Independent Games Festival and Summit, and the Game Developers Choice Awards. Visit www.ubmgamenetwork.com for more information.
About UBM
UBM plc is the largest pure-play B2B Events organizer in the world. In an increasingly digital world, the value of connecting on a meaningful, human level has never been more important. At UBM, our deep knowledge and passion for the industry sectors we serve allow us to create valuable experiences where people can succeed. At our events people build relationships, close deals and grow their businesses. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors – from fashion to pharmaceutical ingredients. These global networks, skilled, passionate people and market-leading events provide exciting opportunities for business people to achieve their ambitions. For more information, go to www.ubm.com ; for UBM corporate news, follow us on Twitter at @UBM, UBM Plc LinkedIn
fortyseven communications
(323) 658-1200
[email protected]
Liz Wakefield
UBM Tech Game Network
(415) 947-6263
[email protected]
Joey Yazzolino
UBM Game Network
(415) 947-6158
[email protected]

[This is an unedited press release made available courtesy of Tips 4 Gamers and its partnership with noteworthy game PR-related resource Games Press. This press release is from fortyseven communications for UBM Game Network.]

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